The Grocery Store That You Frequent Is Concerned by a Competitor

Multiple Choice

The grocery store that you frequent is concerned by a competitor moving into the area. What should the grocery store do to boost customer loyalty?

A) offer free samples of its store-brand food items
B) offer frequent-user incentives
C) offer a trip to the Bahamas in a random drawing
D) mail coupons to everyone within a 10-km radius of the store