Multiple Choice
Jell-O ads contain the phrase "Make some magic." All Ace Hardware store ads contain the statement "Life is an ongoing project." The American Dairy Farmers run ads that say, "Ahh, the power of cheese." These are all examples of ________.
A) jingles
B) testimonials
C) unique selling propositions (USPs)
D) slogans
E) slice-of-life appeals
Correct Answer:
Verified
Correct Answer:
Verified
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