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    Marketing Real People Real Choices
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    Exam 13: Promotion I: Advertising: One to Many Marketing Communications
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    What Is a USP? When Would a Marketer Use a USP
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What Is a USP? When Would a Marketer Use a USP

Question 43

Question 43

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What is a USP? When would a marketer use a USP strategy?

Correct Answer:

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USP stands for unique selling ...

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