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    Exam 5: Marketing Analytics: Welcome to the Era of Big Data
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    To Better Tailor the Services It Offers to the Needs
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To Better Tailor the Services It Offers to the Needs

Question 119

Question 119

True/False

To better tailor the services it offers to the needs of specific customers, First City Bank should first collect, verify, and update the information it has about its customers.

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