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    Strategic Management
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    Exam 5: Business-Level Strategy
  5. Question
    When a Company Decides to Pursue a Segmentation Strategy, Customization
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When a Company Decides to Pursue a Segmentation Strategy, Customization

Question 55

Question 55

True/False

When a company decides to pursue a segmentation strategy, customization can cause costs to increase and it is difficult to achieve economies of scale.

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