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    Strategic Management
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    Exam 5: Business-Level Strategy
  5. Question
    A Segmentation Strategy Requires That a Company
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A Segmentation Strategy Requires That a Company

Question 2

Question 2

Multiple Choice

A segmentation strategy requires that a company:


A) standardize its products.
B) offer its products at low costs.
C) customize its products.
D) produce one basic offering.
E) attain high economies of scale by achieving a high volume of sales.

Correct Answer:

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