Product Line Expansion and Contraction Is Becoming Even More Challenging

Multiple Choice

Product line expansion and contraction is becoming even more challenging for channel managers because:

A) Too few new products are being released to support expansion.
B) Power retailers are emphasizing store-by-store category management.
C) The number of private label brands is decreasing.
D) Retailers are requesting the development of new products.
E) There is too much retail shelf space available.