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    Exam 2: External Analysis: the Identification of Opportunities and Threats
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    A Group of Firms Manufactures Writing Implements Such as Pens
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A Group of Firms Manufactures Writing Implements Such as Pens

Question 50

Question 50

Multiple Choice

A group of firms manufactures writing implements such as pens, pencils, and markers. This group should be referred to as a(n) :


A) substitute.
B) market segment.
C) service provider.
D) regulator.
E) industry.

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