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  3. Study Set
    Strategic Management
  4. Exam
    Exam 5: Business-Level Strategy
  5. Question
    When a Company Decides to Serve a Limited Number of Segments
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When a Company Decides to Serve a Limited Number of Segments

Question 30

Question 30

True/False

When a company decides to serve a limited number of segments, or just one segment, it is pursuing a segmentation strategy.

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