Which of the Following Statements About the Humourous Execution Technique

Multiple Choice

Which of the following statements about the humourous execution technique is NOT true?

A) Humour used to garner attention without any direct brand connection is not as persuasive as when used with brand linkages.
B) Humour can be combined with other executional techniques but should not counteract other kinds of appeal techniques.
C) Humour can be effective across various mediums, such as TV, print, and even online.
D) Humour can be combined with other executional techniques for greater effectiveness.