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    Marketing Management Study Set 10
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    Exam 10: Channels of Distribution
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    A Perspective by Which the Benefits a Company Brings to Its
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A Perspective by Which the Benefits a Company Brings to Its

Question 33

Question 33

Multiple Choice

A perspective by which the benefits a company brings to its partners (beyond cost reductions) are emphasized is referred to as .
A perspective by which the benefits a company brings to its partners (beyond cost reductions)  are emphasized is referred to as .   A)  TVA B)  TCA C)  governance cost D)  government cost


A) TVA
B) TCA
C) governance cost
D) government cost

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