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Trainstar, a Sportswear Equipment Manufacturer, Releases a New Line of Energy

Question 39

Multiple Choice

Trainstar, a sportswear equipment manufacturer, releases a new line of energy drinks called VitaZing. The television ad for the energy drink shows people jogging, working out in a gym, and doing aerobics. The actors then take a break to drink VitaZing, which visibly re-energizes them and leads them to continue exercising. Which advertising style is most likely used in the VitaZing ad?


A) scientific evidence
B) technical expertise
C) personality symbol
D) testimonial evidence
E) lifestyle

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