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    Exam 14: Marketing: Helping Buyers Buy
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    A Firm That Uses _______Segmentation Divides a Market into Groups
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A Firm That Uses _______Segmentation Divides a Market into Groups

Question 163

Question 163

Multiple Choice

A firm that uses _______segmentation divides a market into groups based on religion,race,and profession.


A) target
B) demographic
C) benefit
D) value

Correct Answer:

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