Which of the Following Statements Is FALSE Regarding Frequency

Multiple Choice

Which of the following statements is FALSE regarding frequency?

A) Average frequency is a more precise metric than frequency distribution.
B) Average frequency can give the planner a distorted idea of the plan's performance.
C) The frequency distribution method is more revealing than the average frequency method of reporting repetition.
D) The frequency distribution shows the percentage of audience reached at each level of repetition.
E) The range of frequency is often large;some in the target audience can see a brand message once,while others may see it 10 times within the same given period.