Multiple Choice
A media strategy that involves high ________ most likely involves creating broad exposure using many media vehicles,while a strategy involving high ________ is most likely narrower in focus with a more limited list of media vehicles.
A) continuity,aperture
B) aperture,continuity
C) frequency,reach
D) reach,frequency
E) distribution,reach
Correct Answer:

Verified
Correct Answer:
Verified
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