Solved

In a Flighting Schedule,which Term Refers to the Period During

Question 124

Multiple Choice

In a flighting schedule,which term refers to the period during which there is no advertising?

A) flight
B) pulse
C) down time
D) carryover
E) hiatus

Related Questions

Q119: Which of the following is an index

Q120: Refer to the passage and chart below

Q121: One study assessed consumers' regard for specific

Q122: Media companies that have brought the planning

Q123: Jon is a media planner for an

Q125: Vertical advertising relies mainly on _ to

Q126: Aperture is the point where a consumer

Q127: Average frequency gives the planner the best

Q128: Which term refers to the number of

Q129: Gross rating points (GRPs)indicate an approximate measure