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    Business
  3. Study Set
    Market Based Management
  4. Exam
    Exam 3: Market Potential, market Demand, and Market Share
  5. Question
    Adding the Market Development Index and Share Development Index to a Sales
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Adding the Market Development Index and Share Development Index to a Sales

Question 18

Question 18

True/False

Adding the market development index and share development index to a sales forecast provides a way to understand the potential for future sales growth.

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