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  2. Topic
    Business
  3. Study Set
    Market Based Management
  4. Exam
    Exam 1: Customer Focus, customer Performance, and Profit Impact
  5. Question
    Describe the Process That Results in "Underwhelmed" Customers and Shareholders
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Describe the Process That Results in "Underwhelmed" Customers and Shareholders

Question 11

Question 11

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Describe the process that results in "underwhelmed" customers and shareholders.

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A business with a weak marketing orienta...

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