Multiple Choice
Penelope wants to purchase a new printer for her computer.She decides to stick with the brand she knows because of her experience with its efficiency and reliability.This is an example of a(n)
A) interpersonal determinant.
B) personal determinant.
C) buying behavior.
D) recognition of problem or opportunity.
Correct Answer:

Verified
Correct Answer:
Verified
Q45: The group of potential customers toward whom
Q46: Adaptation works best for which of the
Q47: The era in marketing history characterized by
Q48: Which of the following is NOT consistent
Q49: Form utility is created by making a
Q51: Sophia opened a sandwich stand near a
Q52: When McDonald's offered Madame Alexander gifts in
Q53: External data refer to data about other
Q54: Antonio works as a marketing researcher and
Q55: The common bases for segmenting consumer markets