In Countries with Strong Cultures, Particularly Those with Collectivistic and High-Context

Multiple Choice

In countries with strong cultures, particularly those with collectivistic and high-context cultures, ________ will be the single most important source of information about the development of new industrial products and services.

A) knowledge of the local language and customs
B) understanding competitive trends
C) the use of technology
D) constant and close communication with customers
E) direct and assertive follow-up