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In International Business, Firms Frequently Formulate Market Segments by ________

Question 23

Multiple Choice

In international business, firms frequently formulate market segments by ________.


A) selling only those products that create derived demand for other related products in the market
B) grouping countries based on variables, such as level of economic development or cultural dimensions
C) grouping competitors based on their hiring strategies
D) grouping identical customers in underground economies

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