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    Integrated Advertising Promotion Study Set 3
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    Exam 13: Public Relations and Sponsorship Programs
  5. Question
    When a Company Pays Money to Sponsor an Individual or a Group
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When a Company Pays Money to Sponsor an Individual or a Group

Question 98

Question 98

Multiple Choice

When a company pays money to sponsor an individual or a group or team that participates in an activity, it is called:


A) public relations.
B) advertising expenditures.
C) social media marketing.
D) sponsorship marketing.

Correct Answer:

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