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    Consumer Behavior Study Set 2
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    Exam 8: From Print and Broadcast to Social Media and Mobile Advertising
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    ________ Is the Measure of the Amount of Time from the Start
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________ Is the Measure of the Amount of Time from the Start

Question 22

Question 22

Multiple Choice

________ is the measure of the amount of time from the start of the visit until the end of the last activity on the page.


A) Unique visitors
B) Cost per unique visitor
C) Return visits
D) Time spent
E) Page views

Correct Answer:

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