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    Consumer Behavior Study Set 2
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    Exam 7: Persuading Customers
  5. Question
    Addressable Advertising Consists of Ads Sent to Specific Persons or Small
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Addressable Advertising Consists of Ads Sent to Specific Persons or Small

Question 62

Question 62

True/False

Addressable advertising consists of ads sent to specific persons or small audiences rather
than groups of consumers.

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