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    Consumer Behavior Study Set 2
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    Exam 6: Consumer Attitude Formation and Change
  5. Question
    The Knowledge Function of the Functional Approach to Attitude Change
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The Knowledge Function of the Functional Approach to Attitude Change

Question 103

Question 103

True/False

The knowledge function of the functional approach to attitude change relies on the fact that most people want to protect their self-images from inner feelings of doubt.

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