Restaurants Think Carefully About the Décor and Background Music They

Multiple Choice

Restaurants think carefully about the décor and background music they play. Do they want a relaxing or fast-paced environment? Do patrons want to be entertained or able to carry on a conversation? The type of furniture, music, and lighting are all part of the restaurant's:

A) physical surroundings.
B) purchase context.
C) built location.
D) social surroundings.