Multiple Choice
A basic measurement of a website's effectiveness is the conversion rate, which is the:
A) number of people who, having previously visited the site, return to it for additional visits.
B) proportion of visitors who mark the website as a favorite.
C) percentage of people presented with a banner ad who click on it.
D) percentage of website visitors who make purchases.
Correct Answer:
Verified
Correct Answer:
Verified
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