Multiple Choice
Linda is trying to figure out her conversion cost. She knows her cost per click, her number of unique visitors, and the number of purchases they made. What does she need to calculate in order to get the information she wants?
A) Conversion rate
B) Total number of site visitors
C) Average number of page views
D) Click-through rate
Correct Answer:
Verified
Correct Answer:
Verified
Q128: CallowayGolf.com is a popular website for consumers
Q129: A women's fashion website recommends coordinating shoes
Q130: You are head of supply chain management
Q131: The customers of a national bank recently
Q132: The Metrics Group is a firm that
Q134: Your company sells _ through an e-commerce
Q135: What are channel conflicts? Give an example
Q136: You own an e-commerce site that sells
Q137: Earlier in the week, Henry's boss asked
Q138: Oak Grove Vineyards recently set up an