Question 1

"Red Channels: The Report of Communist Influence in Radio and Television"

Accepted Answer

A)   once and for all put to rest the idea that broadcasting was infiltrated by Communists.
B)   had little impact on a television industry enjoying great public acceptance.
C)   listed the names of 151 broadcast personalities with alleged ties to the Communist Party.
D)   was produced by the FCC as a guideline for the networks. C

Question 2

Companies that own several cable franchises are called

Accepted Answer

A)   integrated partnerships.
B)   MSOs.
C)   HSNs.
D)   BOCs. B

Question 3

Sesame Street is produced by the

Accepted Answer

A)   Public Broadcasting System.
B)   National Broadcasting Company.
C)   Jim Henson Company.
D)   Children's Television Workshop. D

Question 4

Among younger audiences,traditional television viewing has declined.

Accepted Answer

A) True 
 B)False

Question 5

Cable subscribers can talk back to the system operator through

Accepted Answer

A)   interdiction technology.
B)   interactive cable.
C)   addressable cable.
D)   tier technology.

Question 6

Local affiliates used to receive compensation for airing network programs in their markets,but that has changed due to the loss of network audience and

Accepted Answer

A)   the rise in syndication.
B)   video-on-demand.
C)   the lack of network programs.
D)   the rise of cable.

Question 7

_____________ is a system in which content is sent to an antenna set up atop a building and then distributed by wires to subscribers in that building.

Accepted Answer

A)   CATV
B)   MATV
C)   SMATV
D)   MMDS

Question 8

Recording a television show on a home VCR or DVR for later viewing is called

Accepted Answer

A)   time-shifting.
B)   zipping.
C)   stripping.
D)   zapping.

Question 9

_______________ are those who did not have cable television at any point.

Accepted Answer

A)   Pseudo-watchers
B)   Cord-rejectors
C)   Cord-nevers
D)   Cord-cutters

Question 10

The primary technology used to collect today's television ratings is the audimeter.

Accepted Answer

A) True 
 B)False

Question 11

A syndicated program that runs five nights a week at the same time is said to be

Accepted Answer

A)   cumed.
B)   cleared.
C)   stripped.
D)   shadowed.

Question 12

Fast-forwarding through commercials on a recorded television show is called

Accepted Answer

A)   time-shifting.
B)   zipping.
C)   grazing.
D)   zapping.

Question 13

Multiplexing,which "squeezes" signals to permit multiple signals to be carried over one
Channel,is made possible by

Accepted Answer

A)   digital compression.
B)   analog processing.
C)   DMX technology.
D)   interdiction technology.

Question 14

A result of new technology and changes in audience viewing habits,_________________ is
Part of content providers' ongoing efforts to make digital on-demand programming available to all mobile devices.

Accepted Answer

A)   the TV Everywhere Initiative
B)   DVR
C)   YouTube
D)   digital television

Question 15

What is the difference between mechanical and electronic scanning?

Accepted Answer

The answer of What is the difference between mechanical and...

Question 16

The capacity of the wires or signals that bring video content into people's homes is called

Accepted Answer

A)   FIOS.
B)   broadband.
C)   bandwidth.
D)   fiber optics.

Question 17

A television program's share is more important than its rating in the consideration of its success in its time slot.

Accepted Answer

A) True 
 B)False

Question 18

If telephone service can be delivered by the same cable that brings television into the home,so can the Internet.

Accepted Answer

A) True 
 B)False

Question 19

How did Lucille Ball change the business of television?

Accepted Answer

The answer of How did Lucille Ball change the business...

Question 20

Early cable systems were called

Accepted Answer

A)   community antenna television (CATV) .
B)   master antenna television (MATV) .
C)   satellite master antenna television (SMATV) .
D)   auxiliary network television (ANTV) .

Exam 8: Television, Cable, and Mobile Video

"Red Channels: The Report of Communist Influence in Radio and Television"

Companies that own several cable franchises are called

Sesame Street is produced by the

Among younger audiences,traditional television viewing has declined.

Cable subscribers can talk back to the system operator through

Local affiliates used to receive compensation for airing network programs in their markets,but that has changed due to the loss of network audience and

_____________ is a system in which content is sent to an antenna set up atop a building and then distributed by wires to subscribers in that building.

Recording a television show on a home VCR or DVR for later viewing is called

_______________ are those who did not have cable television at any point.

The primary technology used to collect today's television ratings is the audimeter.

A syndicated program that runs five nights a week at the same time is said to be

Fast-forwarding through commercials on a recorded television show is called

Multiplexing,which "squeezes" signals to permit multiple signals to be carried over one Channel,is made possible by

A result of new technology and changes in audience viewing habits,_________________ is Part of content providers' ongoing efforts to make digital on-demand programming available to all mobile devices.

What is the difference between mechanical and electronic scanning?

The capacity of the wires or signals that bring video content into people's homes is called

A television program's share is more important than its rating in the consideration of its success in its time slot.

If telephone service can be delivered by the same cable that brings television into the home,so can the Internet.

How did Lucille Ball change the business of television?

Early cable systems were called