Solved

Many in the Advertising Industry Are Calling for a New

Question 47

Multiple Choice

Many in the advertising industry are calling for a new way to measure a commercial's effectiveness,_____________,an accountability-based measure of success.


A) engagement
B) ROI
C) creativity
D) USP

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q42: The first full-service ad agency was begun

Q43: New,interactive technologies give consumers two choices when

Q44: VALS is a psychographic segmentation strategy that

Q45: Products in a given brand category that

Q46: Reacting to increasing public criticism and FTC

Q48: Detail four defenses of contemporary advertising.Then either

Q49: _ advertising employs messages aimed at retailers,and

Q50: How did the hard sell come to

Q51: _refers toautomated,data-driven buying of online advertising.<br>A) Search

Q52: At the outbreak of World War II,several