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    Exam 12: Understanding Marketing Principles and Developing Products
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    What Is a Moderately Expensive,infrequently Purchased Good or Service Called
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What Is a Moderately Expensive,infrequently Purchased Good or Service Called

Question 269

Question 269

Multiple Choice

What is a moderately expensive,infrequently purchased good or service called?


A) Impulse good
B) Convenience good
C) Occasional good
D) Shopping good
E) Luxury good

Correct Answer:

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