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    Exam 7: Branding and Positioning
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    What Is a Major Risk of Family Branding
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What Is a Major Risk of Family Branding

Question 32

Question 32

Multiple Choice

What is a major risk of family branding?


A) ​Overextension
B) Brand ambiguity
C) ​Improper positioning
D) ​Lack of differentiation
E) ​Low brand loyalty

Correct Answer:

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