Multiple Choice
May firms, like the Altria Group, focus on diversification in their marketing strategies because they possess:
A) many internal strengths and many external opportunities.
B) many internal weaknesses and many external opportunities.
C) many internal strengths and few external opportunities.
D) many internal strengths and many external threats.
E) many internal weaknesses and many external threats.
Correct Answer:

Verified
Correct Answer:
Verified
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