All of the Following Hold True of the Customer Relationship

Multiple Choice

All of the following hold true of the customer relationship model EXCEPT:

A) it requires consultative selling.
B) the sales process unites the buyer's strategic needs with the salesperson's creative solutions.
C) the relationship is expected to be short-term.
D) the relationship must be mutually beneficial for the buyer and the seller.
E) the customer reaches his/her goal along with the seller.