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    Global Marketing Study Set 5
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    Exam 7: Segmentation,targeting,and Positioning
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    What Is Psychographic Segmentation,and How Do Marketers Use It in Targeting
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What Is Psychographic Segmentation,and How Do Marketers Use It in Targeting

Question 62

Question 62

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What is psychographic segmentation,and how do marketers use it in targeting different world markets?

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Psychographic segmentation involves grou...

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