Multiple Choice
Which of the following best sums up the experience of Walt Disney Company executives when creating Disney's theme park in Paris?
A) They were guided by the "think global,act local" principle.
B) They fell victim to the self-reference criterion.
C) They exhibited a geocentric management orientation.
D) They miscalculated the rate of diffusion of innovations in Europe.
E) They had an unbiased perception of existing culture in Europe.
Correct Answer:

Verified
Correct Answer:
Verified
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