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    Global Marketing Study Set 5
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    Exam 1: Introduction to Global Marketing
  5. Question
    Starbucks Entered India Via an Alliance with the Tata Group
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Starbucks Entered India Via an Alliance with the Tata Group

Question 1

Question 1

True/False

Starbucks entered India via an alliance with the Tata Group.This is an example of "market penetration."

Correct Answer:

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