In Order to Realize the Strongest Competitive Advantage,firms Engaged in Worldwide

Multiple Choice

In order to realize the strongest competitive advantage,firms engaged in worldwide competition must ___________.

A) require that all of their various business units follow the same strategy regardless of location
B) ensure that all business units follow a strategy strictly tailored to their respective locations
C) pursue a strategy that combines the uniformity of a global strategy and the specificity of a multidomestic strategy in order to achieve optimal results
D) attempt to use the strategy that was most successful in their home country