Nexi10, a Brand of Cell Phones, Has a Marketing Strategy

Multiple Choice

Nexi10, a brand of cell phones, has a marketing strategy that focuses on its cell phones' features such as battery power and processing speed. According to a survey conducted by the company, the consumers are more than satisfied with the features. This scenario reflects that Nexi10 has a good _____.

A) accuracy level
B) brand valuation
C) quality level
D) brand equity