Multiple Choice
A fast-food restaurant serves the student community within a university campus. The restaurant newly introduces pocket-friendly combo meals in its menu. The meals become so popular that the rest of the items on the menu are rarely ordered. Which of the following is being exemplified in this scenario?
A) Segmentation
B) Cannibalization
C) Market penetration
D) Product bundling
Correct Answer:
Verified
Correct Answer:
Verified
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