Multiple Choice
Business-to-business (B2B) _____ refers to dividing the market based on the characteristics of buyers.
A) behavioral segmentation
B) product-use-based segmentation
C) geographic segmentation
D) customer-based segmentation
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q127: Which of the following can be achieved
Q128: Bolpalc, an automobile manufacturer, sends personalized diaries
Q129: Through the use of technology, marketers can
Q130: Arnoury, a car service station, takes feedback
Q131: Recycle, don't drink and drive, buckle your
Q133: Which of the following statements is true
Q134: Lester, a hardware engineer, sells his old
Q135: Which of the following is a difference
Q136: In the context of the marketing environment,
Q137: Bryce Diego, the president of the developing