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    Business
  3. Study Set
    Managing for Quality
  4. Exam
    Exam 5: Focusing On Customers
  5. Question
    Unexpected Dissatisfaction Occurs When Expected Quality Is Higher Than Actual
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Unexpected Dissatisfaction Occurs When Expected Quality Is Higher Than Actual

Question 48

Question 48

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Unexpected dissatisfaction occurs when expected quality is higher than actual quality.

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