Clark Is the New CEO of Stonehedge, Inc

Multiple Choice

Clark is the new CEO of Stonehedge, Inc. He wants to pursue a focused low-cost strategy for his company, which sells weapons and gear to hunters. To accomplish this, he will

A) keep the prices of the company's hunting weapons and gear about the same as those of the competition.
B) make the prices of the company's hunting weapons less than those of the competition, but keep the gear's price about the same as that of the competition.
C) make the prices of the company's hunting weapons and gear less than those of the competition.
D) keep the prices of the company's hunting weapons about the same as those of the competition, but make the gear's price higher than that of the competition.