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    Essentials of Contemporary Management Study Set 4
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    A Company That Is Serving Only a Few Market Segments
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A Company That Is Serving Only a Few Market Segments

Question 102

Question 102

Multiple Choice

A company that is serving only a few market segments has most likely adopted a ________ strategy.


A) focused differentiation
B) focused low cost
C) horizontal integration
D) vertical integration

Correct Answer:

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