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    Marketing Management Study Set 11
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    Exam 15: Marketing Research Tools
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    Because of the Size of Focus Groups, Predicting How the Marketplace
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Because of the Size of Focus Groups, Predicting How the Marketplace

Question 59

Question 59

True/False

Because of the size of focus groups, predicting how the marketplace will respond as a function of these groups is a commonly accepted practice in marketing today.

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