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In the Context of Promotions,which of the Following Is a Common

Question 7

Multiple Choice

In the context of promotions,which of the following is a common mistake than many MNEs make overseas?


A) They convey messages according to the country-of-origin effect.
B) They promote products and services overseas without first researching if their promotion will work in the country.
C) They don't pay adequate attention to price elasticity.
D) They display different content through similar modes of promotion.

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