In the Context of the Institution-Based View,formal Rules of the Game

Multiple Choice

In the context of the institution-based view,formal rules of the game affect marketing and supply chain management by:

A) imposing constraints on the equity levels held by foreign retailers.
B) focusing on the underlying differences in culture,language,and norms.
C) encouraging only those companies that follow a localization strategy.
D) imposing restrictions on companies' designing strategies.