Multiple Choice
"Lead users" are characterized as important sources of new product ideas because they:
A) have needs that will be general in the marketplace in the future.
B) represent influential buying organizations.
C) are consistent early adopters of new technologies.
D) all of the answer choices
Correct Answer:
Verified
Correct Answer:
Verified
Q38: For a low-end disruptive innovation strategy to
Q39: Lead user projects are conducted by cross-functional
Q40: _ involve the creation of the know-how
Q41: Consider this position taken by Tom Peters
Q42: There is a danger of undershooting but
Q44: Important dimensions of the new product development
Q45: Commercial development projects that create the design
Q46: A disruptive innovation targets demanding, high-end customers
Q47: Induced strategic behavior relates primarily to major
Q48: Competitors are less motivated to react to