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    Marketing Study Set 15
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    Exam 8: Marketing Research: From Customer Insights to Actions
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    The Facts and Figures Related to a Research Problem Are
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The Facts and Figures Related to a Research Problem Are

Question 246

Question 246

Multiple Choice

The facts and figures related to a research problem are referred to as


A) data.
B) statistics.
C) variables.
D) concepts.
E) constraints.

Correct Answer:

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