Figure 8-2 -Figure 8-2 Above Shows That Primary Data May Be Divided

Multiple Choice

Figure 8-2
-Figure 8-2 above shows that primary data may be divided into three related parts. If C represents data obtained by watching how people actually behave using mechanical, personal, or neuromarketing methods, which type of data is C?

A) questionnaire data
B) mined data
C) internal secondary data
D) external secondary data
E) observational data